Mission Vision
At Essencera, we believe that every formula should start with nature’s finest. That’s why our products use high-quality, plant-based ingredients—like nourishing oils, gentle botanicals, and cruelty-free extracts
By focusing on organic, waterless (or low-water) concentrations, we reduce environmental impact, minimize waste, and offer cleaner, safer care for your companion.
Our mission is simple: fewer chemicals, more love.
How when and why we started
Essencera began more than ten years ago inside a small formulation lab in Greece. What started as curiosity in plant based science slowly became a mission to create gentle effective care for dogs that does not compromise their health or our planet.
Our founder was a professional dog groomer who spent full days washing dogs with commercial shampoos. After years of repeated exposure his own hands became dry irritated and uncomfortable. If it was harsh on him it was harsh on them. That moment became the start of a decade spent researching gentle surfactants plant oils botanical extracts and modern preservation methods that respect both skin and coat.
Over time these formulas evolved into the Essencera approach we have today. Plant based. Clean ingredient technology. Low water formats. Professional grade results that are gentle enough for daily groomer use and safe enough for sensitive skin families.
Essencera exists because caring for animals should never require compromise. We started with love for dogs and ended with formulas built to support their skin and coat with clean science backed simplicity.
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How are we experts
Our expertise comes from years of research formulation and real world testing across groomers veterinarians and daily pet parents. We do not chase trends or shortcuts. We study what truly supports the coat and the skin barrier long term.
Every Essencera formula is created using professional cosmetic formulation standards found in high end personal care. We choose plant based ingredients supported by science and combine them with gentle innovative technology used in luxury human haircare. This gives dogs access to the same level of care we demand for ourselves.
We also listen. We gather feedback from groomers from sensitive skin dogs from pets who live active lives outdoors and from families who want safer cleaner routines.
Our expertise is built on real results not marketing theory.
Essencera is where nature meets science. This is what makes our care different and this is what makes it work.